Burgess Advertising & Marketing is a full-service communications partner with some of the brightest marketing talent around. You’ll work with a team of professional communicators, selected to fit your particular needs, with the smarts and experience to help refine your message, package it and deliver it to ensure your organization’s success. Our capabilities includes the following:

Planning and Research

• Brand Awareness, Image and Usage Studies
• Competitive Tracking
• Advertising Effectiveness Evaluation
• Strategic Planning and Brand Positioning
• Marketing Plans
• Promotional Programs

• Print and Broadcast Ad Campaigns
• Television, Radio, Newspaper, Magazine, Outdoor, Web
• Logos/Corporate Identity
• Literature—Brochures, Mailers, Sales Sheets, etc.
• Point of Sale Materials
• Audio/Visual Presentations
• Trade Show Exhibit Graphics
• Specialties (Posters, Calendars, Incentives)

• Web and Internet Marketing Strategies
• Web Site Development and Design
• Social Media Strategies and Implementation
• Blog Generation
• Audio and Video Cast Design, Recording and Distribution
• Animation Design
• Usability Testing and Facilitation
• Search Engine Optimization and Marketing
• Website Analytics (detailed statistics re: web traffic)
• Branded E-Mail and Viral Campaign Development
• Internet/Mobile Ad Placement and Design
• Online Workshop/Webinar Presentations
• DVD/CD-ROM Presentations for Meetings, Conferences, and Seminars

• Media Relations, New Product Launch
• Community Relations
• Mascot Training and Management
• Event Marketing
• Buzz Marketing (guerrilla/grassroots tactics)
• Crisis Management Pre-planning
• On-site Media Training

• Strategy (traditional and new media)
• Evaluation
• Planning
• Placement
• Measurement